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#VANLIFE, the Bohemian Social Media Movement. “Scroll through the images tagged #vanlife on Instagr…

#VANLIFE, the Bohemian Social Media Movement. “Scroll through the images tagged #vanlife on Instagram and you’ll see plenty of photos that don’t have much to do with vehicles: starry skies, campfires, women in leggings doing yoga by the ocean. Like the best marketing terms, ‘vanlife’ is both highly specific and expansive. It’s a one-word life-style signifier that has come to evoke a number of contemporary trends: a renewed interest in the American road trip, a culture of hippie-inflected outdoorsiness, and a life free from the tyranny of a nine-to-five office job. Vanlife is an aesthetic and a mentality and, people kept telling me, a ‘movement.'”

Plus: “With every mechanical breakdown, Smith became more confident handling repairs. He also developed a repertoire of meals suited to the van’s two-burner kitchen. His specialty was a dish he called huevos vancheros: eggs fried in coconut oil, seasoned with turmeric, served over buckwheat with salsa and sauerkraut. The couple bought things to make the van homier and more comfortable: a fruit basket, a travel bidet.”

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