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Daniel Lee's Bottega Veneta show exudes quiet confidence

The British designer’s SS20 range makes it clear he has got the measure of his customers

If the weight of being the most hyped designer of the moment has gone to his head, Bottega Veneta’s creative director, Daniel Lee, wasn’t showing it at his spring/summer 2020 show at Milan fashion week.

It has been seven months since the British designer made his debut for the Italian house to huge critical acclaim in February. Before his arrival, the house had been helmed by Tomas Maier for 17 years and had built a strong identity for reliable, if safe, luxury. It was a rule book that Lee respected but rewrote with his first collection. The fashion industry raced to be the first to shoot it, Instagram blew up with adoration for it and waiting lists amassed before product hit the shop floor.

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