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Discovery Communications
21 октября, 15:46

Comcast Invests in BuzzFeed Again, Eyes Digital Media Market

Comcast Corp. (CMCSA) is looking to venture into the lucrative digital media market for growth.

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17 октября, 13:00

Discovery's Eurosport signs on for televised drone racing

Oct 17 (Reuters) - Eurosport, Discovery Communications Inc's European sports broadcaster, announced on Monday it has signed a deal to broadcast drone races, joining a number of networks to televise the fledgling sport in which pilots navigate remote-controlled aircrafts at high speeds through aerial obstacle courses.

14 октября, 20:55

Advertising Week Friday Roundup: Week Ending October 14, 2016

Natalie Muni CoverGirl gets a brand makeover, Discovery dives into digital, 2016 makes a big splash in US ad spend, the ANA creates a “blueprint” for multicultural marketing, and Ronald McDonald goes on a hiatus… sort of. Read below for this week’s top stories in marketing and advertising.  1. CoverGirl announces its newest spokesmodel James Charles, a 17-year-old high school student and makeup protégé was announced on social media yesterday as CoverGirl’s newest spokesperson, making him the first male CoverGirl in the brand’s history. Charles has amassed a social following of over half a million on platforms like Instagram in the last year thanks to his flurry of aesthetically pleasing posts with makeup tips and transformations. His feed reveals everything from the shocking Halloween inspired to the standard everyday contour.  CoverGirl has said the decision mirrored the values of the brand – “boundary-breaking, expressive, unapologetically individualistic.” 2. Discovery dives into digital with $100 million deal When you think of the Discovery, you often think of its popular television network shows, like SharkWeek, The Deadliest Catch or Naked and Afraid. On Thursday, Discovery Communications became the latest in a line of TV companies moving to target millennials and expand into digital when it announced it would invest $100 million in digital content through a partnership with Group Nine Media. The new holding company will combine some Discovery owned assets with digital media brands, like Thrillist, NowThis and The Dodo. Thrillist CEO Ben Lerer will now become CEO of Group Nine Media. Roughly 60 percent of Group Nine’s audience are people ages 18-34. 3. New study: Ad spending in the US is growing at its best pace in six years Magna predicts that 2016 will show the largest increase in US ad spending in six years, according to a forecast released Wednesday. The forecast estimates ad revenue in the US will increase to $179 billion, representing a 6.3 percent increase. 2010 showed the last highest growth rate, with a revenue increase of 6.6 percent. So what does this mean? For the first time ever, digital advertising will match TV ad sales, with social media as the biggest contributor to the tie between the digital and TV ad space. 4. ANA announces new Alliance for Inclusive and Multicultural Marketing On Monday, the Association of National Advertisers announced the launch of a new alliance focused specifically on multicultural marketing. The Alliance for Inclusive and Multicultural Marketing will have the goal of bringing African American, Hispanic, Asian and LGBT industry leaders together to create a sort of “blueprint” for multicultural marketing in the US. Specific goals include discovering new ways to address diversity in advertising and marketing industries, establishing “best practices,” investing in research, and eventually creating a knowledge center. 5. McDonalds wants Ronald out of the scary-clown nightmare In case you’ve been living under a rock, scary clowns are terrorizing small communities all around the nation. Since mid-summer, people with clown masks have been spotted around the country trying to lure children into wooded areas, sometimes with knives. As result, Ronald McDonald, America’s favorite clown and the brand’s mascot since the 1960s, has been forced into hiding. McDonald’s announced on Wednesday it would “cut back on Ronald McDonald’s appearances at events” out of respect for the current climate resulting from the creepy clown craze.  -- This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.

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14 октября, 17:58

Lessons From Discovery's $100 Million Deal With Thrillist And Digital Brethren

As I noted recently in Forbes, everybody’s always looking for the “big idea.” With the announcement of Discovery Communications’ $100 million investment in a newly formed consortium of digital media publishers, we clearly see one enduring big idea: Bigger is Better. Beyond that, what else should we take away from [...]

13 октября, 21:20

Discovery invests $100 mln in digital media venture

Oct 13 (Reuters) - Discovery Communications, which owns networks like the Discovery Channel and Animal Planet, on Thursday became the latest TV company to invest in digital content in an effort to reach mobile viewers.

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10 октября, 16:30

The Zacks Analyst Blog Highlights: Macy's, Discovery Communications, Boston Scientific, Broadcom and ConAgra Foods

The Zacks Analyst Blog Highlights: Macy's, Discovery Communications, Boston Scientific, Broadcom and ConAgra Foods

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07 октября, 15:45

Entercom Communications (ETM) Looks Good: Stock Up 7%

Entercom Communications Corp. (ETM) was a big mover last session, as the company saw its shares rise nearly 7% on the day.

07 октября, 13:53

5 Top ROE Stocks to Buy as Energy & Financial Markets Revive

ROE helps investors distinguish between profit-generating companies from profit burners.

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22 сентября, 19:42

Shares of Discovery Communications are up 5%

This is a Real-time headline. These are breaking news, delivered the minute it happens, delivered ticker-tape style. Visit www.marketwatch.com or the quote page for more information about this breaking news.

22 сентября, 16:30

Zacks.com featured highlights: Macy's, Discovery Communications, Zoetis, Broadcom and Priceline Group

Zacks.com featured highlights: Macy's, Discovery Communications, Zoetis, Broadcom and Priceline Group

21 сентября, 16:04

5 Top ROE Stocks to Buy Amid Market Volatility

ROE helps investors distinguish between profit-generating companies from profit burners and is useful for determining the financial health of a company.

17 сентября, 20:40

Карточные игры индустриального размаха

(Сентябрь 2003) Тайны бизнеса на смарт-картах в сфере платного ТВ Обвинения, слухи и домыслы Летом нынешнего (2003) года базирующаяся в Великобритании транснациональная компания NDS Group, один из главных в мире разработчиков смарт-карт условного доступа для систем платного ТВ, выпустила интересный пресс-релиз. Заголовок этого документа говорит сам за себя: «NDS отвергает судебный иск компании EchoStar как … Читать далее Карточные игры индустриального размаха →

15 сентября, 16:14

Telecom Stock Roundup: FCC Alters ''Unlock the Box'' Plan, Starts Incentive Auction Stage 2

Last week has been quite dampening for the telecom sector.

15 сентября, 08:01

Скоростной режим: зачем американский миллиардер купил «Формулу-1»

Подробности самой крупной сделки в истории спорта

12 сентября, 22:35

Top Research Reports for September 12, 2016

Top Research Reports for September 12, 2016

09 сентября, 17:36

Liberty Media Has No Intention to Americanize Formula One

Liberty Media's (LMCA) announcement of a deal to purchase Formula One has instilled fear in the minds of many Formula One fans.

09 сентября, 16:56

AT&T (T) Signs Carriage Deal with Discovery Communications

AT&T Inc. (T) recently signed a carriage deal with Discovery Communications Inc. (DISCA) which will provide AT&T's customers access to Discovery Communications' linear channels, including on-demand and TV Everywhere rights on AT&T U-verse and the DirecTV satellite TV platform.

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08 сентября, 20:56

Discovery renews carriage deal with AT&T DirectTV

Sept 8 (Reuters) - Discovery Communications said on Thursday that it has renewed its distribution deal with AT&T DirectTV.