• Теги
    • избранные теги
    • Компании2693
      • Показать ещё
      Разное1263
      • Показать ещё
      Страны / Регионы578
      • Показать ещё
      Международные организации27
      • Показать ещё
      Формат34
      Люди109
      • Показать ещё
      Показатели48
      • Показать ещё
      Издания44
      • Показать ещё
22 сентября, 19:06

Trump’s Trade Policy is Not ‘Optimal’

(Don Boudreaux) TweetThis note is to a college student who often writes to berate me for my failure to appreciate the economic genius of his hero, Donald Trump. Mr. Jake Ricci Jake: Thanks for your e-mail.  You write that Trump’s protectionism “reflects his intuitive grasp of optimal tariff theory.” I disagree strongly, for two reasons.  First, because […]

22 сентября, 17:33

Zacks.com featured highlights include Guess', Zumiez, Yelp, Crocs and MasTec

  • 0

Zacks.com featured highlights include Guess???, Zumiez, Yelp, Crocs and MasTec

22 сентября, 16:45

Zacks.com featured highlights include JA Solar Holdings, BioTelemetry, Arista Networks, Owens Corning and Aaron's

Zacks.com featured highlights include JA Solar Holdings, BioTelemetry, Arista Networks, Owens Corning and Aaron's

22 сентября, 16:42

4 Stocks to Buy With Solid Earnings Acceleration

  • 0

If the rate of a company's quarter-over-quarter earnings growth increases within a stipulated frame of time, it can be referred to as earnings acceleration

22 сентября, 16:02

Bet on 4 Stocks With Rising Cash Flows to Scoop Big Gains

Cash gives a company flexibility with respect to business decisions and potential investments as well as the fuel to run its growth engine.

22 сентября, 15:49

5 Toxic Stocks to Discard or Sell Short for Profit

Toxic stocks are exposed to outside shocks and are burdened with high levels of debts. Also, the price of toxic stocks is artificially inflated.

Выбор редакции
22 сентября, 13:40

Why Is Intuit (INTU) Up 4.6% Since the Last Earnings Report?

Intuit (INTU) reported earnings more than a month ago. What's next for the stock? We take a look at earnings estimates for some clues.

22 сентября, 05:48

Study Reveals Most Common First Job Among the World’s Richest People

How do you become a billionaire? A study of the richest people in the world reveals their most common first job, among other things.

22 сентября, 01:14

Group Therapy Is Saving Lives in Chicago

Teaching kids to think slowly interrupts the cycle of violence that has bedeviled one of America’s most violent cities.

21 сентября, 21:50

The CEO of a $36 billion tech company likes to ask job candidates 3 intensely personal questions

Intuit CEO Brad Smith doesn't go for conventional interview questions. The tech CEO, who runs a...

21 сентября, 18:10

Zacks.com featured highlights include ePlus, Teradyne, EMCOR, Park Sterling and Deutsche Post

Zacks.com featured highlights include ePlus, Teradyne, EMCOR, Park Sterling and Deutsche Post

21 сентября, 17:56

Zacks.com featured highlights include Build-A-Bear Workshop, Kura Oncology, Norsk Hydro, Schnitzer Steel Industries and SYNNEX

Zacks.com featured highlights include Build-A-Bear Workshop, Kura Oncology, Norsk Hydro, Schnitzer Steel Industries and SYNNEX

Выбор редакции
21 сентября, 16:56

Zacks.com featured highlights include Sanderson Farms, Nutrisystem, NVR, Five Below and American Woodmark

Zacks.com featured highlights include Sanderson Farms, Nutrisystem, NVR, Five Below and American Woodmark

21 сентября, 15:39

5 Momentum Stocks Powered by Driehaus Strategy

One of the most widely used investment approaches for those interested in momentum stocks is the Driehaus strategy

Выбор редакции
21 сентября, 14:51

5 Top Stocks Likely to Beat Earnings This Season

Invest in top-ranked stocks that are likely to beat earnings estimates in the upcoming releases.

Выбор редакции
21 сентября, 12:05

The Psychology Behind the New iPhone’s Four-Digit Price

Apple made headlines by announcing that the price for its new iPhone X (a fancy term for 10) will range from $999 to $1,149. These prices are commanding attention because they are significantly higher than the base prices of the two other iPhone models that were also announced, the 8 ($699) and the 8 Plus ($799). The X’s price is also noteworthy because it approaches, and breaches, the key threshold of $1,000. Boosting prices into four-digit territory crosses an important psychological barrier for consumers. Why did Apple push the limits of pricing on the highly anticipated device? A key reason involves using a premium price to set an expectation of excellence in consumers’ minds. This is a pricing strategy similar to the one successfully implemented by the Eagles. The popular Southern California band, whose album Their Greatest Hits 1971 – 1975 is the second highest-selling album of all time, had broken up in 1980. After a 14-year hiatus, the band reunited to release a new album and embark on a worldwide tour. What differentiated this tour, from a pricing perspective, is that the Eagles were the first major rock band to break the $100 ceiling of concert prices by selling tickets above that critical threshold. As a lifelong fan of the band — their hit song “Hotel California” seemed to play every 15 minutes on the radio when I was growing up in Cincinnati — $100+ tickets made sense to me. The band’s timeless hits and lengthy absence from the music scene was fueling strong demand. Going back to the demand and supply fundamentals of Economics 101, this results in higher prices. To confirm my intuition, I called Irving Azoff, a well-respected personal manager in the music industry and the mastermind of this pricing strategy for the Eagles, his longtime client. Azoff said the Eagles’ pricing wasn’t just about matching supply and demand — it was a statement of quality. “We used price to make a statement to fans that they are seeing the greatest American rock-and-roll band, not a washed-up reunion band,” Azoff recalls. What a fascinating use of price. The Eagles expanded the scope of pricing beyond just capturing value, to setting a belief of excellence in consumers’ minds. Of course, once the expectation was set, they had to deliver on their promise. With a three-hour, hit-filled concert that earned glowing critical reviews and propelled their concerts to top-grossing status in 1995, the Eagles more than delivered on their pledge. Apple shares the band’s aspiration of setting an expectation of unrivaled greatness in consumers’ minds. In announcing the release of the iPhone X, Apple’s CEO, Tim Cook, unabashedly declared, “It is the biggest leap forward since the original iPhone.” Bold marketing words are nice, but consumers are bombarded with, and often let down by, bubbly claims. As a result, we cynically filter the validity of these pitches. Setting a premium price is more of a concrete look-you-in-the-eye pledge: “It’s going to cost you, but believe me, it’s worth it.” In my view, Apple missed the opportunity to further use price to psychologically convey confidence. Specifically, it should have avoided the “end in 9” game for the iPhone X. Prices that end in 9 are typically coded by consumers as being much cheaper than the next number, ending in zero (99 cents versus $1.00, $99 versus $100, $999 versus $1,000). If the iPhone X is as revolutionary as Cook claims, he should have the confidence to say “We are not playing games — the price is $1,000.” Pricing is far more than a strategy to equate demand with supply; it has many nuances. And, as was the case with the Eagles, so far it appears that Apple’s pricing strategy is working. The media is buzzing about the X’s high price. Gene Munster, a leading Apple analyst, has predicted that 30% – 40% of Apple’s customers are willing to pay $999 for the new iPhone. Now the waiting game begins to see if media and customer reviews will match expectations, and enable Apple to maintain its rock-star status.

20 сентября, 18:00

Zacks.com featured highlights include include Malibu Boats, Meritor, Arista Networks, JA Solar and Universal Display

Zacks.com featured highlights include include Malibu Boats, Meritor, Arista Networks, JA Solar and Universal Display

20 сентября, 17:49

5 Stocks in Limelight on New Analyst Coverage

Increased analyst coverage over the last few weeks might translate into solid price appreciation for these stocks.

20 сентября, 17:27

Zacks.com featured highlights include include Nutrisystem, Johnson Outdoors, Bayerische Motoren Werke, SP Plus and Arkema

Zacks.com featured highlights include include Nutrisystem, Johnson Outdoors, Bayerische Motoren Werke, SP Plus and Arkema